Advertising on PorterRanch.City allows you to:
- Reach more unique visitors a month with an ad that clicks straight through to your website.
- Update ads with your creative at a moment’s notice for special promotions and time-sensitive occasions.
- Get performance metrics, including impressions and click-through rates.
- Be a part of the central news site for the people of Porter Ranch, as well as a vital community forum. Support independent news and help boost the local economy.
Why advertise on the Web?
As newspaper circulation continues to decline, people are turning to the Internet as their primary news source. In fact, a Pew Research Center study found that the Web surpassed newspapers as an information source in 2008 — and use of the Web over newspapers has only grown since. Moreover, people who get their news from the Web tend to be younger and well educated, a sought-after demographic for small businesses.
There isn’t a better way to reach local residents than with an ad on Porter Ranch City.
Will Porter Ranch City write an article about my business if I advertise on the site?
No — our advertising is independent from editorial. Advertising with Porter Ranch City is not a guarantee that the editors will write about your business. If you have Porter Ranch-related news please email the Porter Ranch City editors at editors.
Do I need to make my own ad or does Porter Ranch City provide it?
If you need a designer for your ad we can refer you to professional freelance graphic designers who work with you to create a compelling ad at reasonable rates.
How many people will see my ad on Porter Ranch City?
Porter Ranch City is a start-up and readership varies with the news. Advertising with Porter Ranch City early will offer competitive pricing as readership and local market-share increases.
How do I know this will work?
The success of a campaign depends on many factors including ad placement, creative copy and design. We recommend that you use your ad primarily to increase brand awareness. Think of it as your billboard on Porter Ranch City’s only online virtual intersection – with the added value of driving traffic to your website over time, and the power to change your message on a regular basis. That said, we measure results with standard online advertising metrics and receive hugely positive feedback from our advertisers all the time.
Is there a pageview guarantee?
Porter Ranch City does not guarantee page views or “clicks.” (But see above for our outstanding readership penetration numbers.)
For more information about readership figures, rates and ad dimensions send us a request below and we’ll send you more information on ad solutions with the PRC: